AGU Logo What We Offer

Niche & Specialty Markets

We serve:

  • professional associations
  • trade associations
  • other common-interest membership organizations
  • financial retail and government entities
  • employers

Our ultimate clients are the members, customers or employees of the affinity groups which endorse our programs. Brokers, insurance companies and sponsoring affinity groups are our partners.

We also develop and manage programs for targeted aggregations of demographically-similar individuals who are connected by common interests or activities.

The degree of affinity which members, customers or employees feel for the group is a primary predictor of program success.